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Right Brain – Left Brain: Reality or Myth?

“When your goals are clearly defined and intelligently set, you have, in essence, taken a major step toward programming your left brain. That frees your right brain to be its creative best.” -- Zig Ziglar An aeronautical engineer by education, Mr. B. tucked his pilots’ license in his back pocket and became a successful businessman, [...]

By |2019-12-18T16:10:56+00:00December 18th, 2019|Blog|0 Comments

Combining Hard and Soft Skills for Success in Market Research

There’s never been a more exciting time to be part of the world of market research. With the digital revolution powering new technological advances at every turn, the opportunities these innovations afford the market research industry are genuinely thrilling. Yet, regardless of the technology, the rapid-pace advances, the tools, and resources, it’s the researcher who [...]

By |2019-11-27T18:35:44+00:00November 27th, 2019|Blog|0 Comments

Is Market Research Right for You?

Remember that recent online purchase and the short questionnaire that appeared moments after the sale confirmation? For two minutes of your time and the answers to several simple questions, you received an incentive to consider additional purchases. Where your brief survey experience concluded, the analysis of your feedback commenced. Welcome to the world of market [...]

By |2019-11-15T12:19:24+00:00November 15th, 2019|Blog|0 Comments
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