Blog

/Blog

The Scoop on Edge Analytics

Edge analytics—the approach to data collection and analysis whereby automated analytical computations are performed at a sensor, network switch, peripheral node, or another connected device, rather than later, after sending the data to a centralized data store. The analysis takes place in near real-time at a non-central point, in a “decentralized” environment. “One way to [...]

By |2019-06-13T14:50:23+00:00June 13th, 2019|Blog|0 Comments

Data Visualization – Part 3: Bring Your Data to Life with Storytelling

Eva Murray, who leads the Business Intelligence department at Exasol, believes in the power of story. “Stories are the common currency of humanity. Humans have used storytelling for thousands of years to share our history, to pass on and preserve information and to communicate important messages. When reality becomes complicated, stories offer the form, the [...]

By |2019-05-25T12:54:26+00:00May 25th, 2019|Blog|0 Comments

Ethics in Data Science 

Increasingly, ethics and data science are topics in the same conversation—around the water cooler, in the board room, in the university classroom, around the dinner table, and on a leisurely evening walk through the neighborhood. According to some in the data analytics field - it’s about time! They’ve been beating the data science ethic’s drum [...]

By |2019-05-13T13:05:36+00:00May 13th, 2019|Blog|0 Comments

Data Visualization – Part 2: The Role of Storytelling

In our increasingly data-driven world, business professionals find themselves daily immersed in data. That reality has placed priority status on determining the best ways to clearly and impactfully communicate this wealth of information. “Data is everywhere, but it’s what we do with that data, what insights we tap into that make it so valuable. And [...]

By |2019-05-11T06:57:23+00:00May 11th, 2019|Blog|0 Comments

Data Visualization – Part 1: Evaluating, Engaging, and Empowering Your Audience

We understand the WHY of data visualization. We know the use of charts and graphs and pictures helps the brain process complex information; that patterns and trends are more readily revealed and recognized in visual data displays than in text-based data delivery formats; how the same data presented via visualization is vastly more efficient, effective, [...]

By |2019-05-01T20:42:06+00:00May 1st, 2019|Blog|0 Comments

6 Top Skills for Data Scientists in 2019

According to a recent LinkedIn report, the position of data scientists holds the status of number one most promising job in America for 2019. The position has also topped Glassdoor's list of Best Jobs in America for the past four years. These reports come as no surprise, as regardless of the company size or type of industry, [...]

By |2019-04-22T19:35:57+00:00April 22nd, 2019|Blog|0 Comments

4 Big Data Myths Debunked

While many in the business world tout the revolutionary transformation brought about by Big Data, others remain skeptical that this analytical process will ever live up to its reputation. The promise of greater efficiency and business growth through the insights provided by Big Data—including market trends/fluctuations and consumer likes/dislikes as well as future predictions—have yielded [...]

By |2019-04-19T04:25:57+00:00April 19th, 2019|Blog|0 Comments

AI and Market Researchers   

AI is the simulation of human intelligence processes by machines, especially computer systems. One way we see AI around us is in the myriad of technological devices entering our world almost daily. From continually advancing smartphones to smart cars; from navigation to banking and finance, AI is a part of our current lives and quickly [...]

By |2019-03-25T23:29:54+00:00March 25th, 2019|Blog|0 Comments

Guidelines and Tips to Ensure Pharma Data Integrity

The sheer volume of pharmaceuticals developed, tested, manufactured, processed and packaged both domestically and abroad demand strict adherence to Current Good Manufacturing Practices (CGMPs). The numbers are mammoth. According to current reports: The US pharmaceutical industry had a 40% share of the global market Estimated sales of $333 billion, the largest in the world Directly [...]

By |2019-03-05T14:09:17+00:00March 5th, 2019|Blog|0 Comments

The Growth of Behavioral Research in Market Research: Benefits & Caveats

Part 1 Behavioral research examines the many variables that form the habits people develop throughout life.1 In turn, these habits make us who we are and impact nearly every aspect of daily living including our spending habits and buying patterns. Conversely, market research inundates decision-makers with a rapid-fire amount of detail about our consumer needs, preferences, and [...]

By |2019-01-25T18:16:42+00:00January 25th, 2019|Blog|0 Comments